ICICI Direct Franchise vs SBICAP Securities Franchise – Compare Business Models, Revenue Sharing and more

Find 1st of its kind Comparison of ICICI Direct Franchise vs SBICAP Securities Franchise. In this comparison, you will find a detailed view of all the features of respecting sub broker or franchise brands.

ICICI Direct Franchise vs SBICAP Securities Franchise

ICICI Direct & SBICAP Securities are both Broking houses & provides sub brokership to their partners. Both of them have varied Business Models which we will discuss here.

In this comparison, we will dig deep into all the aspects of both broking franchise brands. The major aspects that we will discuss are:

  • Overview
  • Customer Ratings
  • Business Models
  • Security Deposit or Initial Investment
  • Revenue Sharing or Commission
  • Infrastructure Requirement
  • Offers
  • Support
  • Brokerage Charges to Clients
  • Other Charges & Margin to Clients

With this detailed comparison we will have clear understanding of which Sub Brokership is better: ICICI Direct Sub Broker Program or SBICAP Securities Sub Broker Program.

Start this amazing comparison between ICICI Direct Sub BrokerSBICAP Securities Sub Broker:

ICICI Direct Franchise vs SBICAP Securities Franchise – An Overview

OverviewICICI Direct FranchiseSBICAP Securities Franchise
Company TypePublicPublic
Broker typeFull Service BrokerFull Service Broker
HeadquartersMumbai, IndiaMumbai, India
FounderM K SharmaSmt. Varsha Purandare
Established Year19942006
SB Code Activation Time14 Days3-4 Weeks
Payout Time30 Days31 Days

Customer Ratings of ICICI Direct Sub Broker & SBICAP Securities Sub Broker

Customer RatingsICICI Direct FranchiseSBICAP Securities Franchise
Experience3.50 / 53.4/5
Services4.00 / 53.0/5
Products4.00 / 52.8/5
Trading Platforms3.60 / 52.7/5
Support3.50 / 52.8/5
Revenue Sharing Model3.00 / 52.9/5
Security Deposit2.50 / 52.8/5
Offers2.50 / 52.7/5
Market Share2.50 / 52.2/5
Overll Ratings3.23 / 52.8/5
Star Ratings★★★☆☆★★★☆☆

Compare Business Models of ICICI Direct Franchise & SBICAP Securities Franchise

Business ModelsICICI Direct FranchiseSBICAP Securities Franchise
Master FranchiseSR
Sub BrokerRR
Referral ProgramSS

ICICI Direct Franchise vs SBICAP Securities Franchise Security Deposit Comparison

Security DepositICICI Direct FranchiseSBICAP Securities Franchise
Master FranchiseNA400000 – 1000000
Sub Broker75000 – 2000001.5 Lakhs – 2.5 Lakhs
Remisier25000 – 100000NA
Referral ProgramNANA

SBICAP Securities Franchise vs ICICI Direct Franchise Revenue Sharing Comparison

Revenue SharingICICI Direct FranchiseSBICAP Securities Franchise
Master FranchiseNA55% – 75%
Sub Broker50% – 75%55% – 70%
Remisier30% – 75%NA
Referral ProgramNANA

SBI Securities Sub Broker vs ICICI Direct Sub Broker Infra Requirement

Infrastructure RequirementICICI Direct FranchiseSBICAP Securities Franchise
Office AreaMinimum 300 Sq FtMinimum 200 Sq Ft
Employee StrengthMinimum 5Minimum 3
Research ServicesRS
Internet ConnectionRR
Trading TerminalsRR
Telephone LinesRR

Compare ICICI Direct Partner & SBI Securities Partner Offers

OffersICICI Direct FranchiseSBICAP Securities Franchise
Zero DepositSS
10k Initial DepositSR
Flexible Revenue SharingRR
Flat Revenue SharingSS
Zero Revenue Sharing with PrepaidSS

SBI Securities Authorised Person vs ICICI Direct Authorised Person Support

SupportICICI Direct FranchiseSBICAP Securities Franchise
Marketing SupportRR
Back-Office SupportRR
Trading SupportRR
Advisory SupportRS
Dealing TrainingSS
Acquisition TrainingSR
Product TrainingRR

Compare Brokerage Charges of ICICI Direct Franchise & SBI Securities Franchise

Brokerage Charges to ClientsICICI Direct FranchiseSBICAP Securities Franchise
Equity Delivery0.55%0.50%
Equity Intraday0.03% – 0.05%0.0005
Equity Futures0.03% – 0.05%0.0005
Equity OptionsRs.35 – Rs.95 per LotRs.100 per Lot
Currency Futures0.03% – 0.05%0.0005
Currency OptionsRs.10 – Rs.35 per LotRs.100 per Lot

ICICI Direct Partners & SBI Securities Partners Charges Comparison

Charges to ClientsICICI Direct FranchiseSBICAP Securities Franchise
Demat AMCRs.500 per AnnumFree or Rs.400 per Annum
Trading AMCRs.975 per AnnumZero
Account Opening ChargesZeroRs.699 per Annum
Transaction Charges0.002800%0.003250%
Margin MoneyMinimum Rs.20,000Rs.10,000

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ICICI Direct Franchise vs SBICAP Securities Franchise




Products & Services


Revenue Sharing Model




Market Share