ICICI Direct Sub Broker / Franchise / Partner Review

ICICI Direct Sub Broker program was launched in 2003 and they introduced Remisier program in 2012. It serves Tier 1 as well as Tier 2 cities with a total of more than 1050 offices as recorded in the year 2017.

To know more about the business models offered, the cost involved, the potential revenue offered and other relevant details, one can read the following article.

In this Article we will discuss in detail about ICICI Direct Franchise Review & dig deep in ICICI Direct Sub Broker offers, ICICI Direct Franchise commission models, ICICI Direct Partner Initial Investment & other important features.

Top Business ModelSub Broker
Revenue Sharing50% – 75%
Security DepositRs.75,000 – Rs.200,000
Become Sub Broker in14 Days
Receive Payout in30 Days
FounderM K Sharma
Established Year1994

ICICI Direct Franchise Offers

ICICI Direct Franchise Customer Ratings

ICICI Direct Franchise
Trading Platforms3.60
Revenue Sharing Model3.00
Security Deposit2.50
Market Share2.50

Compare Sub Broker Franchise


Type of ICICI Direct Franchise

  • Sub Broker
  • Investment Associate or Remisier

Become a Sub Broker with ICICI Direct – Just Fill up the form

Become a Sub Broker
  1. Become Sub Broker

ICICI Direct Sub Broker

This kind of partnership is offered to only an experienced candidate who has worked and served clients in financial market. Herein, the sub-brokers is required to enlarge the clientele and also serve the existing client base by assisting them in their trading/investing activities.

The sub-broker can deal in all the asset classes ranging from equity to derivatives, currency, commodities, IPOs, mutual funds etc.

ICICI Investment associate or Remisier

This model is offered to the new-comers/freshers. It does not call for any specific experience in the relevant field. What is expected from an investment associate is linking of new customers with the ICICI Direct network. Thus, an Investment associate does not assist the clients in their trading/investing activities.

ICICI Direct Sub Broker Commission or Revenue Sharing Model

ICICI Direct Sub BrokerJust like the other industry players, this broking house also offers a variable revenue sharing ratio which is further negotiable from case to case.

Typically, at ICICI Direct, the revenue sharing ratio would be determined on the basis of business generated by the sub-broker. However, there are other secondary parameters as well like leads brought in, infrastructure investment, the experience/potential/skill set of candidate and deposit made.

Generally the ratio would range from 30% to 75%. However, this does not represent the minimum and maximum ratio, rather the average ratio. For an investment associate, this may range from 30%. The Sub Broker gets 50% – 75% sharing.

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ICICI Direct Franchise Cost or Security Deposit Amount

For an investment associate, the cost would range from INR 7000 to INR 20,000 which is towards the registration fee. This is the only amount that a candidate needs to deposit i.e. no other deposit or investment is expected unlike in case of a sub-broker.

For a sub-broker, ICICI Direct expects maintaining a front office with internet connectivity to serve the clients. In certain cases, it may also call for certain security deposit wherein it identifies a threat of default. The sub broker required to invest minimum of Rs.75,000 & maximum of Rs.200,000.

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ICICI Direct Sub Broker Offers

ICICI Direct, to promote its business relations, provides certain handsome offers. Some of these are:

  • Low investment cost;
  • Agreeing to a break-even period;
  • Varied business models;
  • Negotiable revenue sharing model;
  • Free of cost training;
  • Free of cost DEMAT account to clients;
  • Flexibility brokerage plans;

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How to become Sub Broker of ICICI Direct?

Enrollment as a sub-broker is a piece of cake if one fulfils the eligibility criteria set by ICICI Direct and is able to verify the requsite details. The steps are provided below:

1st Step – Provide the requisite details in the lead form available here

2nd Step – Await call from Call centre representative for verification of details and interest in sub-brokership

3rd Step – Await a call from the Sales executive of ICICI Direct for Appointment confirmation

4th Step – Face to face meet with Sales Representative for detailed discussion

5th Step – Furnish the requisite Documents & Initial Investment Cheque

6th Step – Verification of documents by ICICI Direct

7th Step – Activation of account

This may take up 2-4 working days depending upon the movement of parties.

Documents Required for ICICI Direct sub-broker registration –

  • ID Proof
  • DOB proof
  • Address proof
  • Academic Certificate
  • Cancelled cheque or Bank statement
  • Registration certificate with SEBI/Stock exchnage
  • Passport size photos
  • Infrastructure proof
  • PAN Card
  • Aadhaar Card

Why Partner with ICICI Direct?

The advantage of being associated with ICICI Direct are listed below on an illustrative basis:

  • Brand organization
  • Large clientele
  • Part of trusted group
  • Trading across all asset classes
  • Attractive revenue model
  • No heavy initial investment
  • Brokerage cashback
  • Allows interaction of sub-brokers helping others to leverage on experience of others
  • High exposure or limit to clients

Support provided by ICICI Direct Partner Program

  • Provides assistance in acquiring clients;
  • Trains in marketing of products;
  • Trains in using the Trading software and other platforms
  • Assists in setting up initial infrastructure
  • Customer Support
  • Provides advisory support

Become a Sub Broker with ICICI Direct – Just Fill up the form

Become a Sub Broker
  1. Become Sub Broker

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